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Public Relations and Promotions Manager

We are no longer accepting applications for this position.

Date: 01/07/2013
Dept: Marketing & Public Relations
FLSA: Exempt
Hours: Full-time

General Job Description:

The Public Relations and Promotions Manager, under the supervision of the Director of Marketing & Communications, supports the Fleet Mission and Visitor Experience Philosophy by securing ongoing media coverage of the Fleet’s offerings, events, programs, and projects across multiple platforms, including TV, radio, print, social media, and online media,  to generate abundant, positive press and high awareness among visitors and potential visitors for the Science Center’s exhibitions, films, events and programs in the community.

This individual will be responsible for writing, editing, and ensuring the timely flow of information to the media through press kits, news releases, media alerts, and pitch communications. The Public Relations and Promotions Manager serves as the primary contact for all media outlets.

Additional responsibilities include but are not limited to: coordinating press premieres for films and exhibitions; serving as copy and content developer and editor for publicity and marketing materials, including the museum’s website and e-newsletter; coordinating news conferences and other media events; utilizing blogs, social networking sites, and emerging media for marketing communications; and developing and managing promotions with the media and local organizations and businesses to raise awareness of and increase attendance for the Fleet’s offerings.

Reports to: Director of Marketing and Communications

Primary Duties and Responsibilities, including mental requirements of position:

  1. Secure ongoing media coverage of the Fleet’s offerings, events, programs, and projects across multiple platforms to generate abundant, positive press for the Science Center.
  2. Ensure the timely flow of information to the English and Spanish media through writing, editing, and developing press kits, news releases, media alerts, and pitch communications to keep the media informed of Science Center offerings, events, programs, and projects that are newsworthy.
  3. Serve as the primary contact for all media outlets. Coordinate media coverage by attending on-site and off-site live and taped media segments.
  4. Schedule media interviews with Science Center spokespersons and/or visiting spokespersons or act as Science Center Spokesperson to generate coverage on specific topics.
  5. Plan, schedule, and coordinate news conferences and other media events.
  6. Plan and coordinate press premieres for films and Science Center exhibitions.
  7. Develop and manage media promotions, such as station listener/viewer private events, ticket giveaways, and contests.
  8. Develop promotions with local organizations and businesses to raise awareness of and increase attendance for exhibitions, films, programs, and events.
  9. Serve as writer and editor for communications to members and visitors, such as monthly e-newsletter, Science Center website, social media platforms, and other communication channels.
  10. Maintain the Fleet’s position with local media as an authority on astronomical events by engaging the Fleet’s “Space Geek Team.”
  11. Serve as copy editor on publicity, marketing, and sales materials generated by staff members.
  12. Provide copy points for and/or write speeches/introductions for the Executive Director.
  13. Update and maintain media database for local, regional, and national press, and other local VIPs.
  14. Analyze and compile monthly media coverage reports.
  15. Analyze website and e-newsletter usage statistics to improve future communications.
  16. Provide media training for Fleet spokespersons.
  17. Work with colleagues, printers, writers, and designers to publish assigned publications.
  18. Represent the Science Center in outside organizations such the San Diego Museum Council and the Balboa Park Marketing/PR Committee.
  19. Responsible to be knowledgeable of safety and emergency plan manual procedures.
  20. Attend the Employee Training Program.

Please note that the above job description is not all inclusive of actual job duties and is meant to give an applicant a basic summary of the job opportunity being offered.

Tools and equipment used to perform this position: personal computer, mobile/telephone, fax, copier, knowledge of Microsoft Office Suite (Word, Excel, Outlook, Publisher).

Supervision, direction, or guidance provided for this position: Performs duties without direct supervision. Supervision needed to discuss non-routine questions or concerns.

Basic Selection Factors:

To be considered qualified for the job, applicants should meet these basic selection factors:

  • Bachelor’s degree, preferably in public relations, journalism, communications, or English.
  • Minimum of two years experience in public relations, including working with the media on a regular basis.
  • Excellent writing and editing skills a must. Ability to communicate effectively on the telephone, in person, and in writing a must.
  • Excellent interpersonal skills.
  • Experience coordinating media events preferable.
  • Strong organizational skills in order to coordinate many functions in a fast-paced environment.
  • Self-starter, able to determine priorities and meet deadlines.
  • Must be computer literate and have the ability to use Microsoft Office (Word, Excel, Outlook, Publisher).
  • Must be willing and able to work early mornings, nights, and weekends as needed due to media events and news coverage.
  • Must possess the ability to work within a team environment as well as independently.

Please note: final applicants may be tested on their Microsoft Office computer skills and may be asked to demonstrate writing, proofreading and mathematical skills. 

Physical/Mental Requirements:

To be considered for the job, applicants must be able to perform with reasonable accommodation, all physical & mental requirements of the position.

Light Work: Position involves sitting, standing, and/or walking. Position requires ability to frequently exert up to 10 pounds of force to move objects and occasionally exert up to 20 pounds of force to move objects.

Physical Demands:

The following activities indicated by a Y (YES) are used in performing the job.

N Balance Y Carrying 1-10 lbs daily
N Crawling Y Far vision
Y Grasping N Kneeling
N Legs and arms (ladder) N Lifting 11-20 lbs occasionally
Y Near vision Y Reaching
Y Right finger dexterity N Standing
Y Talking N Walking
Y Working inside the building N Ability to push a wheelchair
Y Working with others N Climbing
N Carrying 11-20 lbs daily Y Crouching
N Feeling Y Hearing
Y Left finger dexterity N Legs only (stairs)
N Lifting 21-50 lbs daily Y Pulling
Y Repetitive Motions N Shoulder mobility
Y Stooping N Travel
Y Working outside the building Y Working alone
Y Ability to spend entire shift standing and/or walking    

Does occupation involve exposure in these areas (yes or no)?

N Hazardous machinery N Vibration N Dust or Fumes
N Cluttered floors N Poor ventilation N Possible burns
N Electrical hazards Y Noise N Wet areas
N Poor lighting N

Crowded areas

 

Persons who wish to be considered for this job must submit the following documents to Human Resources. 

Please submit the following:

  1. Cover letter
  2. Resume
  3. Salary requirements

Submissions missing any of the above will not be considered for the position.

To: http://rhfleet.atsondemand.com/

Only selected candidates will be contacted for an interview. NO PHONE CALLS OR EMAILS REGARDING APPLICATION STATUS. Due to the high volume of applicants, we are unable to respond to inquiries.

The Reuben H. Fleet Science Center is an equal opportunity employer. The Science Center does not discriminate in employment on the basis of race, color, religion, gender, national origin, age, disability, Vietnam Era Veteran or disabled veteran status, genetic information, gender identity or expression, sexual orientation or any other protected status as provided by law.